Complete Guide

How Intercepter AI Works

From the moment a lead hits Rightmove to a viewing booked in your calendar — here's every step of the automation, explained.

The Lead Journey

What happens when a Rightmove enquiry arrives at 2:47am on a Tuesday night.

2:47 AM

Lead Arrives

Rightmove / Zoopla / OnTheMarket

A prospect submits an enquiry on Rightmove at 2:47am. The portal sends a notification email. Intercepter AI's webhook endpoint receives the data instantly — even while you sleep.

2:47 AM

AI Lead Scoring

AI analysis in under 2 seconds

Within seconds of arrival, Our AI analyses the enquiry message, property details, and buyer signals to assign an intelligent score.

2:48 AM

Speed-to-Lead AI Call

Intercepter AI voice agent — your brand, your voice

If the lead arrives during calling hours, the AI calls them within 60 seconds. If it arrives overnight, the Morning Auto-Dial feature queues it for the next business hour.

2:49 AM

Follow-Up Sequences

Automated SMS → Email → SMS → AI Call retry

If the AI call goes to voicemail or gets no answer, an automated follow-up sequence kicks in. Each step is timed and escalated.

9:01 AM

Viewing Auto-Booked

Calendar synced, confirmation sent

When the AI call (or follow-up) results in a positive outcome, a viewing is automatically booked based on your availability preferences.

9:03 AM

Intelligence Dashboard

Postcode intel, pipeline, analytics

By the time you open your dashboard in the morning, everything is ready: scored leads, call transcripts, booked viewings, and local market intelligence.

For Estate Agents

Your daily workflow, supercharged

My Leads

All your leads in one place. Filter by score (Hot/Warm/Cold), source, status, or date. Click into any lead for full detail — contact info, call history, bookings, postcode intel.

AI Calling

One-click AI calls from any lead page. The AI uses your name, your agency, your greeting. Full transcripts saved. Positive calls auto-book viewings.

Viewings

Week calendar view with upcoming and past viewings. Confirm, complete, or cancel with one click. Download .ics files for your calendar app.

Pipeline

Kanban board with 8 stages from New Enquiry to Completed. Drag and drop leads between stages. Add notes at each stage.

Call Logs

Every AI call recorded with duration, outcome, transcript, and summary. See which calls booked viewings and which need follow-up.

Settings

Control everything: AI calling on/off, greeting text, calling hours, weekend preferences, follow-up sequences, viewing slot preferences, notification recipients.

For Agency Owners

Complete visibility across your business

Agent Management

Approve/reject applications. Enable/disable agent accounts. View lead counts, call stats, and activity per agent.

Analytics Dashboard

Conversion funnel showing drop-off at each pipeline stage. Agent leaderboard. Lead score distribution. Source breakdown. 30-day trend charts.

Webhook Integrations

Connect any portal or CRM via our universal webhook API. Supports Rightmove, Zoopla, OnTheMarket, Zapier, and custom sources. Full documentation in-app.

Data Security

All data encrypted in transit and at rest. Role-based access — agents only see their own leads. Admin-only controls for sensitive operations.

A Typical Day with Intercepter AI

What a fully automated agency morning looks like.

🌙 Overnight

Leads Captured

12 leads arrive from Rightmove between 10pm–7am
All scored automatically by AI
Stored and ready for morning auto-dial

☀️ 9:00 AM

Morning Auto-Dial

AI calls the 5 hottest overnight leads
3 calls answered — qualified and notes saved
2 viewings auto-booked for this afternoon
2 no-answers — follow-up SMS sent

📊 9:15 AM

Dashboard Review

Open your dashboard — everything's done
Review call transcripts and lead scores
Confirm the 2 booked viewings
Check pipeline — 3 leads moved to 'Contacted'

Frequently Asked Questions

Ready to Transform Your Agency?

Join the exclusive community of estate agents who never miss a lead again.